Priester Aviation Refines Focus, Branding, and Website

Priester Aviation is excited to announce its new website and refined branding. 

The launch coincides with the return of the in-person Corporate Jet Investor conference, November 1-3, at the Fontainebleau Miami Beach. Chairman Andy Priester will be among the panelists addressing the topic, “The Changing Management Landscape.” Other speakers include Fabian Bello, Journey Aviation; David Best, Jet Aviation; Scott Cutshall, Clay Lacy Aviation; and Dan Drohan, Solarius Aviation.

The refreshed brand communicates the three-generation legacy and bespoke customer service Priester Aviation brings to each traveler and owner. The modern look and energy juxtapose with the heritage and reputation earned over the past 76 years. A new logo moves away from the earlier literal illustration of an eagle with outstretched wings to a stylized icon that will be displayed on everything from signage to wearables.

The sleek, new website offers streamlined navigation, at-your-fingertips information for both current and prospective customers, and engaging video. Calls to action take readers directly to information of greatest interest and encourage interaction. Chat support instantly connects visitors with a sales representative. A selector tool sources empty-leg flights. An interactive timeline highlights historic milestones and the company’s rich heritage. Customer testimonials provide real-life brand ambassadors. A supercharged newsroom provides up-to-date information and an easy way to keep clients and the media in the know. The new website builds on Priester’s focus on leveraging technology to improve the level of accessibility and usability for clients without sacrificing customer service.